Hi, I’m Mengchen Jian, a Beijing-based creative director, brand designer with 10+ years of experience helping technology companies build products, brands, and marketing experiences that drive business growth.

Throughout my career, I’ve worked across AI, SaaS, consumer technology, and hardware companies, leading design for product launches, global marketing campaigns, websites, design systems, sales enablement, events, and brand identity. My work combines strategic thinking with hands-on execution—from defining visual direction to shipping high-performing creative assets.

Most recently, I led creative initiatives for AI companies, building scalable design systems, improving website experiences, creating marketing campaigns, and streamlining design workflows with AI tools. I enjoy turning complex ideas into clear visual communication that users understand and businesses can measure.

Whether working independently or collaborating with cross-functional teams, I focus on creating thoughtful, high-quality design that balances aesthetics, usability, and measurable impact.

Services

I help startups and global teams with:

  • Brand Identity & Visual Systems

  • Website Design (Marketing Sites & Landing Pages)

  • Product Marketing Design

  • UI Design for Web Products

  • Product Illustration & Visual Assets

  • Presentation Design & Investor Decks

  • Sales & Marketing Materials

  • Email Marketing Templates

  • Infographics & Reports

  • Event & Conference Design

  • Print & Large-format Graphics

  • Design Systems & Creative Workflow Optimization

  • AI-assisted Creative Production

Industries

I’ve worked with teams in:

  • AI & SaaS

  • Consumer Technology

  • Smart Hardware

  • Mobile Apps

  • Digital Marketing

  • Global B2B Products

Let’s Work Together

I’m available for freelance projects, design consulting, and long-term collaborations with startups and international teams.

If you’re looking for a designer who can connect brand strategy, website experience, and growth marketing into one cohesive design system, I’d love to hear about your project.

Available for freelance, consulting, and contract opportunities worldwide.